If you are alive in the world today, chances are you've heard of Tony the Tiger. He's a brand icon that transcends decades. Times have changed, but a few basic principles of good advertising have keept Tony the Tiger in the spotlight and on our breakfast tables all these years.
Read MoreJason Townsend, Deputy Social Media Manager at NASA, and I discuss NASA's Google+ and social media marketing content strategies at the #moonbuggy #NASASocial event at NASA Marshall Space & Rocket Center in Huntsville, AL (April 2013).
Read More@NASA is a Social Media Star with #NASASocial Events!NASA truly has something for everyone with niche social media channels for all the different initiatives. Find out why NASA is one of the brands I love!
Read MoreChris Parker, Executive Vice President, Chief Sales and Marketing for the Nashville Predators, spoke about keeping a professional sports team relevant during a lockout and how the team has stayed top-of mind with fans through promotions, social media, and community engagement.
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