Mack Collier, author of "Think Like A Rock Star" and I discuss the importance of companies using social media as a growth strategy to turn their best customers into their biggest fans.
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I like the way Sheryl Sandberg put it in her well-known book, "Lean In", comparing career paths to jungle gyms, rather than ladders. It's not about who you step on or climb over to get to the top, in fact, there really is no top because you can lose your job or have life events that change your status instantly.
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I thought I knew a lot about networking until I read the book, "New Business Networking", by Dave Delaney. New Business Networking has tons of stats mixed in with tips on using the latest social media and web tools.
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