EXPLORE MY BLOG! Check out the Article Index for a list of blog articles by topic.
VISIT AGAIN! Subscribe below to get email notifications of future blog articles.
This is my version of the classic Wizard of Oz cast with a marketing-style remix. Starring Dorothy, THE WIDE-EYED MARKETER - always up for an adventure and on an ever-changing journey. Toto, YOUR COMPANY- can't be left behind in your digital marketing journey.
Read MoreConsumer behavior and technology change at lightening speed, and so do marketing tactics as marketers strive to keep up. The NEW 4 P’s of Marketing are: Personality, Pictures, Platform, and Performance.
Read MoreIn the marketing world, "spiders" are Google's algorithms that connect what someone is searching for with what is available from all of the millions upon millions of websites on the internet.
Read MoreThe social media savvy way to travel, connect, and save in San Francisco!
I wanted to get as much leisure and sight seeing in as possible on my recent work-related trip to San Francisco, CA.
Throughout this Summer, I have been networking and interviewing with several Nashville-based companies only to find that I seem to be “on another level” than the typical corporate marketer in my approach to an integrated marketing strategy that uses technological trends to deliver relevant content to customers.
Read MoreGuest blogging is simply writing an article that fits with a blog's core topic, yet provides a slightly different perspective from the usual author. This gives audiences exposure to new people, thoughts, and is great for maximizing a blog's exposure to new audiences
Read MoreCompanies that take advantage of emerging technology to connect the dots with streamlined communication within their departmental silos, incorporate an integrated (mix of traditional, digital, and social media marketing) brand strategy, and analyze digital and social media metrics will be light years ahead of their industry competitors.
Read MoreI've been playing with Google's new shiny toy, Google+, more and more since learning more about it at PodCamp Nashville 2012 and from the Google team themselves at the #G4eNashville event. Find out why Google+ freaks me out, but I like it.
Read MoreI recently had an interesting conversation with a teacher about how her 8th-grade students are using hashtags. She told me students use them everywhere. Hashtags have become misused, but marketers still love them.
Read More
