Imagine you are in pre-school in 2010. What would you relate the A,B,C’s to? They certainly have changed since I was a kid. Here’s my idea of the new A,B,C’s of Marketing...
Read MoreI’ve been reflecting upon the positive things that happened to me this year, despite being in the job market twice this year due to the economic times and nature of the advertising industry. I’ve managed to be pretty productive, even between jobs. I am thankful for the successes I’ve had and the friendships I’ve made through networking in 2009.
Read MoreI was networking in Nashville when social networking wasn't cool. I came to Nashville in 2002 with one goal -to work in advertising- and no clue how to make it happen.
Read MoreSpotlight on Social Fresh Nashville 2010, Jason Keath, who's who, what's what- and why you should care if you are in social media & digital marketing.
Read MoreRobin Hood took from the rich and gave to the poor. You can do this as well, with your networking contacts. I view the quantity and quality of my connections on social networking sites as pieces of gold.
Read MoreInteraction and frequent activity are essential to building your successful online networking community, no matter what social networking platform you choose. You must feed the monster that you created, or it will die.
Read MoreEveryone knows this story by now, the boy cried “wolf” too many times when there was no wolf at all. Then, when the wolf showed up, no one would listen to him because he had misled them so many times before. Let this be a lesson to those creating content for social marketing purposes.
Read MoreBrands should strive to be “real” in social media, just like Pinocchio wanted to be a real boy. Social media enthusiasts call this being transparent. Webster’s dictionary defines transparency as free from pretense or deceit, easily detected or seen through, readily understood, and characterized by visibility or accessibility of information.
Read MoreEveryone has a human desire to be liked and accepted. How much is too much, though? There is a fine line between too much information and social networking for amusement.
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